ROE x DONALD ROBERTSON
Enjoy ROE Caviar in hand painted boxes by artist Donald “Drawbertson” Robertson.
Sets will be available for purchase online at roecaviar.com beginning January 31, 2017 through the Valentine’s holiday season, while supplies last. Only 12 Gift Boxes and 20 Gift Sets will be available to the public.
The Donald x ROE Caviar collection reimagines ROE Caviar’s sleek packaging with Donald’s signature, witty style. Collectors will be able to choose from ROE’s 50 and 250 gram caviar sets, each hand painted and signed by the artist.
Prices for the gift sets will be $600 for 50 grams, and $1500 for each 250 gram gift box. Every caviar set includes a mother of pearl caviar spoon and a stainless steel caviar tin opener.
To celebrate the collection’s release, ROE Caviar has also developed a series of recipes to show how caviar can be incorporated into Valentine’s Day celebrations from breakfast to dessert. Recipes will be posted on roecaviar.com and include salmon flatbread pizzas, red velvet pancakes, caviar sushi, and more, all topped with caviar.
ABOUT THE ARTIST
A career creative, Donald Robertson is best known for his work in the cosmetics and fashion industries, most notably with MAC Cosmetics and as creative development for Estée Lauder Companies. Robertson was also behind the redesigns of Glamour Magazine and Marie Claire with Condé Nast and Hearst. Through his popular Instagram account, Robertson has been able to reach a wide audience as the artist “Drawbertson”. A father of five, Robertson draws his artistic inspiration from his children.
Press Release
Electronic Press Kit
HQ Photos
Media Inquiries:
Celeste Perez
celeste@roecaviar.com